Miami’s sweet new hot spot, Sugar Factory American Brasserie, is now open at the stylish Hotel Victor on Ocean Drive at the epicenter of South Beach’s celebrity and social scene. The 3,000-square-foot brasserie and retail store houses a luxuriously hip dining room and expansive 100-seat patio overlooking South Beach.
Sugar Factory Miami offers the brand’s renowned retail offerings, including the world-famous Couture Pops. Known for their celebrity appeal, Sugar Factory’s Couture Pops are sure to be a hit among Miami’s elite. Grab-and-go selections will include novelty and bulk candy, snow cones, gelato and ice cream sandwiches to enjoy along the boardwalk.
The menu at Sugar Factory Miami serves everything throughout the day from pancakes, crepes, salads, and burgers to satisfying desserts such as the legendary King Kong Sundae, hot chocolate, frozen hot chocolate, decadent shakes, including the chocolate cookie jar shake, made with Oreo cookie crumbles, chocolate chips, caramel, vanilla ice cream and pure melted chocolate, topped with whipped cream and Oreo cookies.
The eatery’s premium cocktails mix sweet treats with spiked adult beverages, including Sugar Factory’s signature alcohol-infused smoking candy goblets, such as the Berry Bliss, a scintillating mix of strawberries, blueberries, raspberries and blackberries. The martini selections include the Sour Apple Lolly Martini, finished off with a Pop Rocks rim and lollipop in the glass; and the S’Mores Martini, a comforting combination of chocolate and marshmallows, garnished with a graham cracker rim. Here is more information about Sugar Factory :
According to Urban Daddy :
“Specifically at Sugar Factory, a veritable candy playground where your average swirly pops and donuts get a bit crazy, now open at Hotel Victor. Yes the Sugar Factory patio has quietly been around for a bit. Maybe you’ve even walked by and wondered what sort of person would consume 60 ounces of gummy-worm-filled alcohol. And then wondered why you have the inclination to be said person. It’s okay. You’re among friends. And you can still do that on the patio here. But now, you can also do it in the new indoor dining room they’ve added on. All black, white and gold with crystal chandeliers illuminating your plate of fried macaroni and cheese and the 12-person King Kong Sundae. The latter’s got 24 scoops of ice cream, Reese’s Pieces, cookies, whipped cream and giant swirly pops for a group of 12 friends. Or one Adam Richman.”
According to New Times :
“With a name like Sugar Factory, it’s a sure bet customers will come for the decadent desserts. Chocolate fondues range from $25 for a basic serving for two to a $1,000 version that features gold-dusted strawberries and gummy bears for dipping, accompanied by a bottle of 2002 Dom Pérignon for sipping. The restaurant’s famed King Kong sundae ($99) includes 24 scoops of ice cream. A second Sugar Factory location is planned for Lincoln Road.” written by Laine Doss.
According to Yelp :
“Not impressed!!!! I’m just happy that I didn’t waste my time in NY going to this place, considering there you need a reservation, it was completely empty when we walked by (should have been a clue) since I always wanted to try the drinks, we decided to have dinner here also. Sat outside, so we can people watch, no drinks in the menu has prices, weird! I ordered the raspberry watermelon mojito, along with the macaroni & cheese balls, and chicken fingers. Drink- looked cool, was huge, sweet, barely any liquor, would give you a stomach ache before actually feeling nice. Then to find out it was $37 so not worth it!!! Macaroni & cheese balls- DRY! Flavorless, the Cheesecake Factory makes way better ones!!!! Chicken- was actually good, four huge pieces, with a ranch sauce.” written by Casey R. (rated 1 star).
Stay tuned at Miami City Social for more information.